![](https://cdn.myportfolio.com/99eff168e2454c6072c54aff373eb3d0/196aa141-e9f6-4456-8e63-87c09bf5a034_rw_1920.jpg?h=21a4b42bcb6ffd7c31b79efd334d71db)
Final Logo and variants
![](https://cdn.myportfolio.com/99eff168e2454c6072c54aff373eb3d0/9b36a5b9-17c2-4f94-9920-0869e61accdd_rw_1920.jpg?h=127078be2464439ccd05d9492a5f07e9)
![](https://cdn.myportfolio.com/99eff168e2454c6072c54aff373eb3d0/a0f4b274-54c9-4e10-a9d8-78903969c9b5_rw_1200.jpeg?h=2a9261f8db0f197cb8c37bfce4ce9fa5)
![](https://cdn.myportfolio.com/99eff168e2454c6072c54aff373eb3d0/2c37eb35-4c96-49d8-8b4c-7f431754c2ad_rw_1920.jpg?h=b61169711dddbde0b6b3ca4049c18300)
![](https://cdn.myportfolio.com/99eff168e2454c6072c54aff373eb3d0/a19c64df-3ac9-42c8-9076-5b8d48bf5db9_rw_1920.jpg?h=683c930f32bb1a3553dc253302bfe20c)
Initial Sketches
![](https://cdn.myportfolio.com/99eff168e2454c6072c54aff373eb3d0/d15e200e-285c-4341-a537-40156c4b71a5_rw_1920.jpg?h=0af029d5588bd821e4c8ef40bffe187c)
Concepts done in Illustrator
![](https://cdn.myportfolio.com/99eff168e2454c6072c54aff373eb3d0/bec56507-66f8-4b05-af7c-fa47709c4cb6_rw_1920.png?h=4a714485ed69868aed79d0e896672dd7)
Logo design for a commercial (online) coffee brewing equipment company based in South Africa. Waking up to the smell of freshly brewed coffee is one of the small delights in life for a lot of people. Wake.Up Brew wanted to bring that delight to everyone in various ways via their amazing stocklist of equipment, all available at the click of a mouse or the tap of a screen. Wake.Up brew wanted a logo that was clean, crisp and modern but that still gave you the feel of wholesome, roasted coffee beans.